To vacancy overview

Global Paid Search Lead

Brand
Schiphol
Location
Schiphol
Hours per week
40 hours

Join a growing brand where you can Bring your paid search vision to life.

We are GrandVision, well-known by our retail banners such as Pearle, Vision Express, Charlie Temple, Apollo, Solaris, and many more!

Our global store network are the go-to locations for all the top brands in the eyewear industry, including Ray-Ban, Oakley, Esprit, Carrera, but also popular for our comprehensive selection of exclusive and indie brands.

Join our internationally diverse and supportive team as Global Paid Search Lead (Internally called Global Paid Search Performance Marketing Manager).

Instrumental in the success of our banners, (with a lot more potential!), this role is well suited for an experienced Paid Search leader who wants to be the champion of this channel. Someone who seeks to establish those essential relationships with our operating countries (opcos) and can not only bring their vision on where to take the channel, but also rally the troops and bring that vision to fruition. You will get to work with some of the smartest and most passionate people, bringing an infection energy to the work that we do, every day.

We look to recruit the best candidates in the market and welcome applications from across the world.

Responsibilities

  • Manage the day-to-day operations of the Paid Search campaigns across multiple brands, markets, and languages, ensuring best-in-class performance and full-funnel targets (traffic, ROAS, leads) are consistently met
  • Assist Head of Performance Marketing in development of monthly and annual plans, making budget and target recommendations based on historical Paid Search performance to drive growth within your channel
  • Responsible for optimising the campaign results day-by-day through spotting audience refinements, landing page tests, bid and conversion event optimisations, and other important account metrics to deliver the best performance
  • In charge of controlling and optimising the Paid Search budget of the active campaigns (controlling under/over-spends, maximising results by meeting ROAS and CPA criteria)
  • Work closely and build rapport with international stakeholders together with the Global Paid Search team to maintain and grow Paid Search performance across all markets
  • Support the Global Paid Media team and local marketing teams in the strategic development of campaign approaches for big retail moments

Key skills, knowledge and experience

  • Business level English, both written and spoken
  • Bachelors Degree, preferable
  • Minimum 5 years of experience in Paid Search campaign management & management of multi-million-euro annual budget for campaigns.
  • Deep knowledge of Paid Search tooling: SA360, Google Ads (search and shopping), Bing Ads (other platforms are a plus)
  • Experience with feed management tools (e.g. Channable, ChannelAdvisor, etc)
  • Strong data analytical skills, experience to utilize data in planning and decision making
  • Able to manage effectively manage stakeholders through proactive communication and prioritizing deliverables

Benefits/Terms

Contract: In line with common market practice a 1-year contract will be offered with a view to extend.

Workplace type: hybrid. We offer the option to continue working 2 days at home and 3 days at the office with a working from home bundle incl. chair and screen etc. provided to support this.

Salary: We pay competitive salaries in line with the international retail sector. We are looking forward to discussing your salary expectations during the interview.

In addition to the above, We offer a scope of great benefits including (but not limited to):

  • Dutch pension plan with employer contribution of 8%
  • Employee net investment scheme
  • Employee Purchase Option for glasses, contact lenses and sunglasses
  • Subsidised lunches and free fruit at the office
  • Commuting expenses reimbursed
  • Discount on various partner insurances
  • The option to work from abroad for a specified time
  • Flexibility on annual leave planning with option to purchase additional days

Developing Careers & Potential

Within all GrandVision companies we recruit for a career, not just a job. We are passionate about customer satisfaction and develop our people to look for growth potential within the job and within the company.

With customers, stores and employees located in over 40 countries, GrandVision shows diversity to be at the core of its success. GrandVision is a global company proud and committed to be an equal opportunity employer.

More about GrandVision

GrandVision is a global leader in optical retailing and delivers high quality and affordable eye care to more and more customers around the world. The high quality eye care offered by GrandVision includes a wide range of services provided by its vision expert, prescription glasses including frames and lenses, contact lenses and contact lens care products, and sunglasses both plain and with prescription lenses. These products are offered through leading optical retail banners across Europe, the Americas, the Middle East and Asia. GrandVision serves its customers in over 7,200 stores and with more than 39,000 employees which are proving every day that in EYE CARE, WE CARE MORE.

After decades of collaboration and two years of efforts and relentless work to make it a reality, EssilorLuxottica and GrandVision officially became part of the same organization as of 1 July, 2021.

Going forward, as part of the EssilorLuxottica family, GrandVision will be able to truly unlock our full potential, and that of the optical industry as a whole, by exploring new paths around product development, digitalization, distribution and innovation.

At the very core have always been our people, who day after day are elevating the importance of vision as a basic human right and to bringing the best eyewear possible to the market. As part of the Group's deeply-rooted culture and values, we are committed to taking care of our employees around the globe and helping them thrive and grow.

Some key figures:

  • 7,260 stores in more than 40 countries
  • 434,000 daily store visits
  • 15.1 million Eyeglass & sunglass sold
  • Over 39,000 employees worldwide
  • Revenue EUR 3.5 billion FY
  • EBITA EUR 266 million

Our vision is to provide high quality and affordable eye care to more and more people around the world. By doing so, GrandVision aspires to help them realize their full potential in life.

More about GrandVision: www.grandvision.com
Follow us on LinkedIn: https://www.linkedin.com/company/grandvision

Find our Annual Report here: http://annualreport.grandvision.com

NB. If you have not heard back from us after 27 days, please consider your application not to be successful. Due to the number of applications we receive, we are unable to provide individual feedback should you not be selected for an interview.

Recruitment agencies: As we have a dedicated in-house recruitment team, all our positions are strictly no agencies. Please refrain from contacting our staff with prospective candidates as they will not be taken into consideration.

Application process

1. Apply
2. Questionnaire & Recruiter call
3. 1st Interview
4. Online Assessment & 2nd Interview
5. Offer
6. Hired

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