To vacancy overview

Strategy & Business Development Lead

Hours per week
40 hours


GrandVision is a global leader in optical retailing and delivers high quality and affordable eye care to more and more customers around the world. The high quality eye care offered by GrandVision includes a wide range of services provided by its vision expert, prescription glasses including frames and lenses, contact lenses and contact lens care products, and sunglasses both plain and with prescription lenses. These products are offered through leading optical retail banners which operate more than 40 countries across Europe, the Americas, the Middle East and Asia. GrandVision serves its customers in over 7,000 stores and with more than 36,000 employees which are proving every day that in EYE CARE, WE CARE MORE.


Some key figures:

  • 7,000+ stores in more than 40 countries
  • 30 retail banners
  • over 700,000 store visitors per day
  • ~16 million prescription glasses sold
  • Revenue 2017: EUR 3,5 billion
  • EBITDA 2017: EUR 552 million
  • Over 36,000 employees


Developing Careers & Potential

Within all GrandVision companies we recruit for a career, not just a job. We are passionate about customer satisfaction and develop our people to look for growth potential within the job and within the company. Our preference is to always promote internally where possible. So, wherever people start, there’s always somewhere else to go. We strive for continuous improvement and our new recruits help us to further raise the future potential of our company.

Our whole business is full of people who have gone on to achieve a successful career through experiencing a variety of different roles in different locations and area of our business. We continually support and develop our people who have the desire, ambition and potential to grow.

Strategy & Business Development Lead

Global Customer Experience & Digital (CX&D)

Reports to

Global Vice President - Customer Experience & Digital (reporting lines might evolve in the future)

Your Responsibilities

  • Be overall creator and owner of CX&D digital and omni-channel transformation strategy and associated storytelling, anchored on omni-chanel customer experience. Responsible for storytelling for
    • upstream (from VP CX&D to GrandVision MT
    • rest of the org /downstream (from VP CX&D to Operations Countries)

  • Ensure
    • the CX&D strategy tightly integrate customer experience and customer journey with overall top-down business & corporate strategy goals and KPIs
    • the CX&D strategy tightly integrate customer experience and customer journey with underlying digital technology enablers, design enablers, content enablers and data enablers

  • Be responsible to create precise, powerful and objective presentations for
    • Chairman and Supervisory Board (3-4 times a year)
    • GV Management Team (at least once a month)
    • GV Operations Committee (every 2 months)
    • Other public and private events such as GV Leadership Forum, Global Digital Community etc. (ad-hoc)

  • Work closely with the functional heads within CX&D and act as a Strategy PMO to lead the integration of various CX&D workstreams. Create an overarching 360 view to “join the dots” and remove any silos and develop a conjoined consistent and compelling CX&D omni-channel proposition that integrates digital and physical and also integrates Marketing, Sales and Customer Service
    • Global eCommerce delivery team
    • Global Data science & analytics team (including digital performance marketing platforms, CRM marketing platforms, data 360 infrastructure, analytics)
    • Global digital content & creative team
    • Global Store concept team (“Topstore”)
    • Global Digital Sales & Execution Team

  • Create annual budget for VP CX&D – including excruciating details and forward planning for each and every spend item across various CX&D functions. Be the custodian for CX&D overall budget (cape and opex) and help VP CX&D to be track and manage the complexity of various vendors, hundreds of external contractors. Where applicable, optimise resources – by working closely with the dedicated functional heads within CX&D
  • Represent VP CX&D in key events such as
    • Shaping phase /operating model re-org meetings
    • GV Events when required

  • Constantly negotiate with 30 operating companies and their MDs and Marketing Directors across 44 countries and accelerate omni-channel business development /”pipeline building”. Liaise with functional heads within CX&D and always balance business development with CX&D bandwidth/resources to deliver - in order to limit “over-promise” and “under-promise”
  • Be responsible for Eyecare 2.0 strategy and related innovation; liaise with other parts of CX&D, OpCos and other functions and lead delivery of innovation pilots and prove KPIs
  • Be responsible for constant market scan for innovation – via Build /Buy /Partner and actively advise VP CX&D on pursuing relevant digital partnership or digital acquisition opportunities
    • Be the link between CX&D and Global CEO Programme Mgmt Office, GV CHRO, GV Legal, GV Eyewear Operations, GV Sun, GV Contact Lens, GV Supply Chain and GV Finance


You are able to explain your strategy vision in a comprehensible language with both your team and business stakeholders. Excellent organizational, coordination, interpersonal and communication skills. Demonstrated leadership and team-building abilities. Superior analytical and problem-solving skills. Hungry, internationally well travelled, cross-cultural and ambitious!

  • Master Degree
  • Pref consultancy & global corporate experiences
  • Proven Digital transformation execution result
  • Willing to work at one of the most impressive global digital transformations around
  • 5+ years digital strategy experiences in a global environment


More about GrandVision:
Follow us on LinkedIn:
Find our Annual Report here:

NB. If you have not heard back from us after 27 days, please consider your application not to be successful.

Application process

1. Apply
2. 1st interview
3. 2nd interview
4. Offer
5. Hired

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